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Brigitte Bardot Transforms St.-Tropez

Visitors still seek the glamorous St.-Tropez embodied and immortalized by Bardot.



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You wonder whether the twenty-one-year-old Brigitte Bardot foresaw the upheaval she would cause when she biked--carefree, youthful, confident--into And God Created Woman in the mid-'50s. The film helped transform St.-Tropez from a quaint fishing village into a glamorous summer resort. Its long-awaited muse--all tanned limbs, blonde tresses and pouting mouth--had arrived. Of course, even before Bardot, St.-Tropez had seduced its share of artists and writers, including Colette, who composed some of her finest fiction here. Unlike the artists who captured the area's beauty in brushstrokes and words, Bardot embodied it, as shown in this 1960 photograph: a Venus rising from the sea. The spell she cast endures to this day. The low-key resort wear she made fashionable, we still don. The restaurants she frequented, we still crowd. The sun-kissed lifestyle she immortalized, we still seek whenever we travel to St.-Tropez.

Published on 5/1/2004
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